Before I Die

Death is one of those subjects that we just don’t talk about, even though inevitably – it’s going to happen to all of us. Far too often, kids go their entire lives without knowing their parent’s wishes for “the end.” I get it. It’s just not something we want to talk about in a world so focused on life and what great thing we’re doing next. I mean, who wants to bring up final wishes while making pleasant small talk? Not I.

While talking about death is important and saves headaches for everyone during their mourning period, I think there’s another conversation that’s almost as vital: telling your family and/or inner circle about what you want to accomplish before the end comes, so they can help push you towards what you want while we’re all still around.

See, I’m starting to believe that our dreams die first. We put our dreams away in journals and sticky notes on our desks – kept private, for our eyes only as we try to take on the challenge of change. We quietly struggle, taking the route of venting instead of voicing our dreams and making those known. We’re talking to our cubicle neighbors about our weight gain instead of talking about that secret resolution to just not be obese any more.

I’m starting to believe that fulfilling your dreams can, and should, be a team effort.

I started this post a few years ago on one of my other attempts at starting to write more and my list, then, was pretty simple. In the spirit of transparency, with updates for my life today in the brackets:

Before I die, I want to….

  • Weigh in and not be obese by that stupid chart. {Down 75 pounds, now. Check}
  • Run a half marathon in another country. {Not yet – still a dream}
  • Have a map the size of a wall in my office to track all the places I’ve been. {Bought my scratch map last year and looking forward to scratching more this year}
  • Be a VP of something. {I make up my job title at work so I’ll call this one done}

I look back on some of those dreams and I can’t help but think “wow, I was dreaming really small.” It’s funny how looking back on all of that puts things into perspective so much more than looking ahead. I guess dreams that feel big will always feel big until you’ve accomplished them.

But the one thing that was in common with each of these big, scary goals is that I always had a team (minus the poster thing, I just needed a credit card for that).  To lose the weight, I had an army of people that always had my back – from my trainer who literally climbed a mountain for me, to my friends, co-workers and partners. To become a VP (and the power to choose my titles), I have a really awesome manager who always has my back. And for all the long nights and frustrating days, I’ve had my own cheering squad to remind me I’m ok.

I let my team help me fulfill my dreams, and I can’t help but think they’re the reason I was ever able to do it all in the first place.

Today, I can’t answer the question. But I do know that when I figure it out, everyone will know what I want to do before I die.

Art Before I Die


Katrina Kibben View All →

Katrina Kibben is the Founder and Principal Consultant of Three Ears Media. For most of Katrina’s career, she has been a marketer living in a recruiter’s world – listening to both sides of the talent equation to understand the real issues and find solutions for engaging and hiring better people. Today, she uses her technical marketing know-how and way with words to help both established and emerging brands develop and deliver content that fuels smart recruitment marketing that makes the right people apply.

Katrina has written for,, RecruitingDaily and many other digital publications. She is a recognized leader in recruiting and employer branding who speaks regularly at conferences around the world.

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