When I say automation, I’m sure your first instinct is to cringe. Join the club.
All the fancy new recruitment automation comes with the standard messages. But is working at your company “just average?” Do candidates want to come to a job that’s “just average”?
That’s a whole lot of nope.
So how do you personalize recruitment automation messages and make candidates feel something even when the machine is doing the talking? Well, that’s why I’m writing this blog.
I want to let you know I’m teaching a free how-to webinar on January 15th at 9 am PST. I’ll break down how you can make candidates love talking to you even if they’re really talking to a machine.
If you need any more convincing, it’s also Backstreet Boys themed.
See you there?
Katrina Kibben is the Founder and Principal Consultant of Three Ears Media. For most of Katrina’s career, she has been a marketer living in a recruiter’s world – listening to both sides of the talent equation to understand the real issues and find solutions for engaging and hiring better people. Today, she uses her technical marketing know-how and way with words to help both established and emerging brands develop and deliver content that fuels smart recruitment marketing that makes the right people apply.
Katrina has written for Monster.com, HR.com, RecruitingDaily and many other digital publications. She is a recognized leader in recruiting and employer branding who speaks regularly at conferences around the world.