Author: Katrina Kibben

Katrina Kibben is the Founder and Principal Consultant of Three Ears Media. For most of Katrina's career, she has been a marketer living in a recruiter's world - listening to both sides of the talent equation to understand the real issues and find solutions for engaging and hiring better people. Today, she uses her technical marketing know-how and way with words to help both established and emerging brands develop and deliver content that fuels smart recruitment marketing that makes the right people apply. Katrina has written for Monster.com, HR.com, RecruitingDaily and many other digital publications. She is a recognized leader in recruiting and employer branding who speaks regularly at conferences around the world.

Training and Augmented Writing Tools Together Create Better Job Posts

We can’t have augmented writing tools without writing training because machines process inputs. People determine what good is.

Job Post Bullets: I Give Up. Here’s How To Write Them.

The job post bullets people are using today aren’t working. Learn how to write for mutual experiences instead of creating skill lists.

They: A Pronoun At Work

An HR leader contacted me about using the they pronoun at work. Here’s our conversation and my advice. Be sure to add comments with your favorite resources.

How To Post A Remote Job

Most job postings require a location, so how do you post a remote job? Here’s your how-to and advice to posting remote jobs.

Creative Questions: Our New Job Post Q&A

Asking specific, creative questions to help hiring managers picture the person they want to hire. They can also help you write a better job post.

Three Ears’ Three Best of 2019

The best of 2019’s recruiting content from Three Ears Media, plus our favorite writers, podcasters and more.