How To Write Blog Posts Candidates Actually Want To Read

Watch this 3-minute video to learn 4 critical elements of great blog posts for candidates and the golden rule of great career site content.

We Are Family – Or Are We? “Family” At Work

We’ve vetoed “family” from your careers site.

Great Recruitment Marketing Requires One Fundamental Thing

Writing recruitment marketing isn’t about flash. It’s about clicking with candidates

How long should your job post be?

Here’s the reality. Job post word count is all about candidate attention. You need to get it and keep it long enough to convince them to apply.

Your Greatest Asset: What Does That Even Mean?

By day, we’re told that “people are our greatest asset.” At night, we nod, we smile, we cry at home. What does it “greatest asset” mean anyway?

What’s In A Name?: How To Research Job Titles

We can stop guessing when it comes to job titles now. Job titles are one of the single greatest judgment factors for a candidate clicking on your ad, yet so many people are still posting “Manager 4.” Why? In some cases, laziness. In most cases, we just don’t know any better and we are tasked […]