How do you promote Twitter to people who aren’t using Twiiter? Hm. Well, my first thought – not on Twitter. Here’s the question I got (with slight revisions): Hey Katrina, Thanks so much for your time. So, I am helping a company run their live Tweet from a conference. We are going to hold 3…
Read more How To: Promote Twitter 101
If you work in social media, I’m sure you’ve gotten the question: “I signed up for that Twitter thing. Can I get a 101 or a Twitter dictionary?” I tried to search for one and didn’t find anything that broke down the Twitter language and defined its value proposition. So, here’s my best attempt. Twitter…
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Yes, I said it. Rules. Now, this is probably common sense but just in case: Shorten the content of the text before you delete the twitter name of the person who RT’d. It’s important to give credit where credit is due. Write for the RT. Make sure there are at least 15-25 characters unused of…
Read more Laying Down The Law: RT Rules
Looking for a quick and easy way to increase followers and start conversations? Try a 3:1 Twitter ratio. 3 RT’s of content relevant to your company that you did not author 1 Tweet of your own content. This can help accomplish a few goals really easily. Get people’s attention so they know your company or…
Read more Twitter Ratio. Wait, What Is That?