Yes, I said it. Rules. Now, this is probably common sense but just in case: Shorten the content of the text before you delete the twitter name of the person who RT’d. It’s important to give credit where credit is due. Write for the RT. Make sure there are at least 15-25 characters unused of…
Read more Laying Down The Law: RT Rules
Last weekend, I had the pleasure of speaking on a panel at Geekend in Savannah Georgia about social networking and the job search. I got quoted for saying “Don’t be stupid”. I like to keep it short and simple and if you know me in real life, you’re probably not surprised. One of the topics…
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Looking for a quick and easy way to increase followers and start conversations? Try a 3:1 Twitter ratio. 3 RT’s of content relevant to your company that you did not author 1 Tweet of your own content. This can help accomplish a few goals really easily. Get people’s attention so they know your company or…
Read more Twitter Ratio. Wait, What Is That?
I loved this post. They get to the point about why your fans want to share information in a really concise way you MUST read if you’re interested in creating a social media presence for your brand or yourself. In fact, these 3 things should be posted on the wall next to your computer to…
Read more Something To Talk About- Lessons in WOM Marketing
What should a social media manager do exactly? This is just my (very brief) opinion. I know it can be different based on company culture and goals. Create Content: A lot of content. That could be YouTube videos, blog posts, albums of pictures on Flickr but it has to be there and it has to…
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Inspire your brand evangelists to write about your product by giving a prompt. Ask the question that will inspire varying opinions and one you know your audience is passionate about.With the prompt, ask them to blog about it and post the links to their blogs in the comment section. Then, offer to cross promote them…
Read more Inspiring Writing