Why Most Marketing Sucks
Why do most marketing programs feel like a cookie cutter instead of a conversation?
Down, Set, Hike: My Dream Job in the NFL
I want to be made into the NFL’s social media manager. OK, I’ll admit that’s a bad MTV reference but watching the playoffs on Twitter and how @NFL is operating- I want to be their social media ninja. I’ve worked (and am working) in social media for some really amazing companies but it would be…
Social Media University
Have you ever attended a social media class? Do you have a bachelor’s degree in social media? Well now you can at Birmingham City University in the UK. Initially, I approached ” Is a university course in the use of social media a degree too far? ” with a bit of skepticism. How do you…
Twitter Ratio. Wait, What Is That?
Looking for a quick and easy way to increase followers and start conversations? Try a 3:1 Twitter ratio. 3 RT’s of content relevant to your company that you did not author 1 Tweet of your own content. This can help accomplish a few goals really easily. Get people’s attention so they know your company or…