Kat Kibben [they/them] is a keynote speaker, writing expert, and LGBTQIA+ advocate who teaches hiring teams how to write inclusive job postings that will get the right person to apply faster.
Before founding Three Ears Media, Katrina was a CMO, Technical Copywriter, and Managing Editor for leading companies like Monster, Care.com, and Randstad Worldwide. With 15+ years of recruitment marketing and training experience, Katrina knows how to turn talented recruiting teams into talented writers who write for people, not about work.
Today, Katrina is frequently featured as an HR and recruiting expert in publications like The New York Times, Chicago Tribune, and Forbes. They’ve been named to numerous lists, including LinkedIn’s Top Voices in Job Search & Careers. When not speaking, writing, or training, you’ll find Katrina traveling the country in their van or spending some much needed downtime with the dogs that inspired the name Three Ears Media.
Last weekend, I had the pleasure of speaking on a panel at Geekend in Savannah Georgia about social networking and the job search. I got quoted for saying “Don’t be stupid”. I like to keep it short and simple and if you know me in real life, you’re probably not surprised. One of the topics…
Looking for a quick and easy way to increase followers and start conversations? Try a 3:1 Twitter ratio. 3 RT’s of content relevant to your company that you did not author 1 Tweet of your own content. This can help accomplish a few goals really easily. Get people’s attention so they know your company or…
I loved this post. They get to the point about why your fans want to share information in a really concise way you MUST read if you’re interested in creating a social media presence for your brand or yourself. In fact, these 3 things should be posted on the wall next to your computer to…
What should a social media manager do exactly? This is just my (very brief) opinion. I know it can be different based on company culture and goals. Create Content: A lot of content. That could be YouTube videos, blog posts, albums of pictures on Flickr but it has to be there and it has to…
Inspire your brand evangelists to write about your product by giving a prompt. Ask the question that will inspire varying opinions and one you know your audience is passionate about.With the prompt, ask them to blog about it and post the links to their blogs in the comment section. Then, offer to cross promote them…
So, I went to a career coaches conference. And they coached me. Now, I must blog. It’s not that I hate to blog it’s that I always thought I wouldn’t have time. Now, I’m resolving to make time to share all the little tidbits I blab about at conferences and speakers panels in the hopes…
